Climate Centre Cooling Awards

creating confidence

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Clever creative for the cooling awards

When sponsoring The Cooling awards, Climate Centre need to stand out from a crowd of technically-led ads.

On every occasion we’ve created concepts that bring intelligent humour to the fore, and promotes a confident space that supports their industry leader status.

The process is always the same. Starting with a scribble, and working through visuals till we work up an approved artwork.

Sometimes there’s a shoot but sometimes, like the case of the polar bear, visuals can be created with a mix of stock, AI and retouching.

Copy is always straight. Letting the visual flex its muscles.